Repurposing your content is an ingenious way to make more money with less effort. So is repurposing other people′s content.

I′m not talking about plagiarizing or stealing someone else′s ideas.

I′m talking about using information that is already out there and repurposing it into a format not already available so it appeals to new and different audiences and directs those audiences back to your core marketing message. [Read more...]