Discover the “Phone Follow-Up” Stick Strategy
By Alex Mandossian on September 19, 2007
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If you want to instantly and almost effortlessly increase your customer Lifetime Values (LTV), start getting your Team members to conduct brief, yet high-impact “follow-up” calls with all of your new customers.
The Point: The sooner (and the more often) you follow-up with your new customers by phone, the faster you will accelerate the growth of your database as well as dramatically lower the likelihood of refund requests.
Resource: www.StickStrategyTips.com/phone
Glossary: “Stick strategies” are marketing activities that help you maximize profits (make sales “stick”) and minimize losses (such as refund requests).



Thanks for this tip, Alex…I have been taught from the git-go to follow up with a phone call….and you are right, very few marketers do this.
Folks, get the message here…follow up phone calls WORK!