Do You ‘Tweet’ For Your Business?
By Cathy Perkins on June 12, 2008

TwitterDo you ‘tweet’ for your business? If you don’t you should. Twitter has really caught on as a traffic builder.

Tweets are short little posts commenting on what you are doing right now. The key to using Twitter effectively is participation. You must listen as well as speak. The more you listen and respond, the more people will ‘follow you’.

When you tweet, your message is broadcast to everyone who is following you.  If your ‘tweet’ is interesting, your followers will want to see what you are all about and will click over to your blog.

Write a new blog post? Tweet about it. Launching a new product? Tweet about it. Working on a new project? Tweet about it.

The more you interact, the more people will interact with you. So, go over to Twitter and set up an account. Search for people you know and start following them. Start ‘tweeting’ and watch what happens!

Comments

  1. June 12th, 2008 | 10:05 am

    I agree! Excellent advice. I have hooked up with some powerful movers and shakers just in the span of a couple of weeks. Projects, ideas and more happen at the pace of 140 characters a second (if you tweet - you will get that)

    Love for you to follow me @allaboutenergy !

    Have a brilliant day!

    Joyfully,

    Amy

  2. June 12th, 2008 | 10:26 am

    Just to clarify, when you tweet, your message is NOT broadcast to you everyone you are following… it’s only broadcast to those who follow you.

  3. June 12th, 2008 | 7:28 pm

    Alex -
    I could not agree more. I started tweeting a few weeks ago (@StephCalahan). I was slow to get on the bandwagon b/c I did not want to “waste” time making comments on a slew of different social networking sites. Fortunately Denise from the Blog Squad keyed me into Ping.fm. Ping allows you to post your tweets to a number of social sites.

    Also, if you blog, check out twitterfeed.com It allows you to have your blog posts automatically on twitter (as I see you are doing Alex.)
    Love your posts. Keep ‘em coming.

  4. June 13th, 2008 | 7:16 pm

    Back in April, I blogged about how I just didn’t get Twitter. Why would I care what other people are doing all day?! I can barely keep up with the to-do’s in my own day — but Hallelluh, I’ve become a convert! I agree with @stephCallahan, Twitterfeed is a must have, and you can also update Plaxo and Facebook automatically. It’s a great way to have people get to know, like and trust you - and to find out about some really cool stuff that other people are doing.

    If you are “into” B2B small business marketing, come follow me at @amachina

  5. June 14th, 2008 | 5:57 am

    Thanks for the advice Alex, I’ve started tweeting few days ago, let’s see what will happen..

  6. June 14th, 2008 | 7:49 am

    Thank you Stephanie for these great time saving tips! And, as always, I’m impressed with Cathy Perkins -
    Judith Sherven
    http://www.bridgingheartandmarketing.com

  7. June 17th, 2008 | 6:59 pm

    Cathy,

    I think that I will go Twitter. Thanks for the information!

  8. Lucky
    June 17th, 2008 | 9:46 pm

    The White House on Twitter:

    http://twitter.com/thewhitehouse

  9. June 18th, 2008 | 7:01 am

    @Lucky - thanks for the White House Twitter information. I forgot about that Twitter account! Does anyone plan on ‘following’ the White House??

  10. June 19th, 2008 | 9:50 am

    Thanks Alex and all those that commented to his post. I have lots more reason to continue to twitter and I am going to check out the other suggestions now.

    I have been twittering for a few weeks but I seem to need a reminder every once in a while to know why I am doing it.

    Renita

  11. June 19th, 2008 | 7:15 pm

    Alex - Twitter is awesome!

  12. June 28th, 2008 | 2:30 am

    Hey there Cathy!!

    Great to see ya blogging about Twitter. Couple tips:

    1. Always include your twitter account URL or at least @name so peeps can jump over and follow you/tweet to you right away. I had to go searching for you and looked for you by name at http://summize.com but you’re not there. I saw your acct is @wordpresswizard right?

    2. The primary factor that shows whether a tweeter is interacting much or not is how many @replies they send out in their tweetstream (e.g. how many fellow tweeps they’re having conversations with). I didn’t see any in yours or Alex’s.

    Nonetheless, it’s a personal choice. When your name is Tim Ferriss or Seth Godin (or may Alex M!), people listen regardless of whether you talk back to them.

    You might enjoy this blog post I wrote with fast-track tips for biz tweeting: http://whyfacebook.com/2008/04/25/twitter-buzz-quick-tips-for-business-peeps/

    Also, for sure you want to follow Twitter experts @coachdeb and @bookwarren / @warrenwhitlock.

    Hope this helps! :)

    Cheers,
    Mari

  13. July 3rd, 2008 | 6:08 pm

    This is great! Thanks all for sharing your insight on Twitter. And thanks to Alex Mandossian-he’s the REAL DEAL!!!

    I am on my way over to Twitter to open an account. Look for me. I will sign up as @danawil

    Thanks everyone. See you around the Twittersphere!

  14. July 7th, 2008 | 12:20 am

    Excellent Resource,

    Thank you for taking advantage of Web 2.0 tools to pioneer the way for the marketing world!

    Thanks Alex!

  15. July 7th, 2008 | 12:43 pm

    Aloha Alex,

    Thanks 4 turning your readers onto Twitter!

    Mari Smith,

    Thanks 4 the shout-out! That means a lot, coming from you, the Facebook Queen.

    True, if you’ve already got a big name like Alex, Mike, John Reese, Paul Colligan, or Seth Godin, people will still flock & follow you even if you don’t participate in social media (at least 4 now).

    I wonder how long that will last with the reliance on social media 4 all things tweet worthy?

    Twitter is such a great tool 4 making powerful connections with both the top dogs in Social Media, as well as “the little guy/gal” in business. Influence is now distributed to she who participates.

    Http://Twitter.com/CoachDeb
    http://TwitterHandbook.com

  16. July 22nd, 2008 | 5:24 pm

    Began seriously tracking Twitter a few weeks ago but now I’m hook and see the marketing potential. Even started a blog at http://www.TwitterMarketingSecrets.com to share news and solutions from Twitter marketing experts.

    Dan Safkow

  17. July 25th, 2008 | 8:55 pm

    Wow Dan - I’m impressed. That’s great. I’ll be sure to check out your blog. What a good idea!

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