The Universal Language of “Flow Charting”
By Alex Mandossian on August 27, 2008

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BusinessmanIf you want to boost the impact of your marketing communications … then start turning your “static” mental ideas into “dynamic” flow charts.

Most entrepreneurial CEOs typically do not take the time to “flow chart” their marketing launches or business plans, yet no skill is more valuable in getting your point across faster, better and easier.

You won’t find the concept, “verbal vision” in Wikipedia or any online dictionary, but I utilize it regularly to describe two important concepts that lead to better business presentations.

To me, Verbal means ”words and ideas expressing movement” and Vision means “the act or power of anticipating that which will or may come to be.”  So then to flow chart (when utilized as a verb) means to graphically express the process and direction of your ideas.

Resource: www.FlowChartSecrets.com

Glossary: A “flow chart” is a verbal and graphic description of a process or stages of a project that provides a useful language for communicating a personal or professional vision.

Comments

  1. August 27th, 2008 | 9:59 am

    Because I was a mainframe programmer in a previous life and used flowcharts extensively, I now flowchart everything! Their value is in showing you how to get where you want to go.

  2. August 28th, 2008 | 11:08 am

    As a midrange programmer (Pat) in a previous life, I agree with both Alex and Cathy. I use flowcharts, mindmaps and others tools to see a higher and connection view of tasks and projects.

    – Pat & Lorna
    http://www.SpectacularPresentations.com

  3. August 28th, 2008 | 12:19 pm

    I never heard of the concept of flow charts before for online marketers.

    http://www.ShawnDrewry.com

  4. August 29th, 2008 | 11:05 am

    Hi Alex…

    as we used to say in the world of quality control and systems thinking…

    When in doubt - flow it out!

    If You can’t flow it, you don’t know it…

    this is a great tool in designing how a customer flows through your sales process…

    start with little post it’s and write out all the different steps - then organize them sequentially…

    then build the system - most people start by building the system and then when it gets all screwed up - they try flow charting.

    thanks Alex

    Paul Sterling
    http://www.hotwebmarketingtools.com

  5. August 30th, 2008 | 12:18 pm

    I successfully use mindmapping and flow charts for my business/projects. The mindmapping helps me visualize the overall project or business plan. Then, the flow charts detail the system for implementing the project or business plan. These are also great tools for explaining your business/project to other people.

    - Steve Sponseller
    http://www.StrategicIPsolutions.com

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