A case study is a story—a business story—about how your product or service has assisted someone or shown someone how to get to the result that they have been looking for.
I have three tips to make your case studies more productive:
Tip Number 1: The PAR Formula
Tip Number 2: A Challenge or Contest Model
Tip Number 3: Post Video Testimonials
Learn more about each tip now by watching my video below:
What is your experience with creating or reading case studies? Leave a comment for me in the Facebook Comments section below. I would love to read what you have to say. Thank you!
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About Alex Mandossian
