How to Turn Tweets Into Customers [A Case Study From Entrepreneur]

Are you using Twitter for your business? If not, why not? It’s an extremely beneficial tool that you can use to spark conversation, get the word out about your business and products, ask for testimonials, share original content, and much more. Here are a few statistics from Twitter that were published back in March of last year:

  • 140 million. The average number of Tweets people sent per day, in the last month.
  • 572,000. Number of new accounts created on March 12, 2011.
  • 182%. Increase in number of mobile users over the past year.

As Twitter continues to grow each day, it’s important that you as a business owner start (or continue) developing marketing strategies for your business that incorporate this powerful social media site. The opportunities are endless.

In order to get your mind churning about how you could (and should) be using Twitter for your business, I wanted to share a short video from Entrepreneur Magazine Online. It offers a brief case study of how one business owner is getting the most out of the site. Watch it now:

If you’re interested in learning more about how to use Twitter for business, I encourage you to utilize the following resource:

Do you have a case study or a story that illustrates how you successfully and effectively used Twitter as a tool for your business? If so, I want to read about it. Share your story with me in the Facebook Comments section below. Feel free to also leave a comment if you have any questions for me about Twitter. I look forward to hearing from you!



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