If you want to quickly and easily increase your customer Lifetime Values (LTV), start sticking outer box labels (with 24-hour recorded messages) on every single shippable product you sell from this point forward.

The Point:  By utilizing “robotic marketing” with automated, set-it and forget-it “stick strategies” like package labels with 24-hour recorded messages, you′ll instantly boost the consumption value of your offers.

Resource: www.StickStrategyTips.com/sticker

Glossary: “Robotic” marketing is the process of building meaningful relationships with your customers as the result of pre-written and/or pre-recorded (automated) messages either before or after the customer purchases.

If you want to instantly and almost effortlessly increase your customer Lifetime Values (LTV), start getting your Team members to conduct brief, yet high-impact “follow-up” calls with all of your new customers.

The Point: The sooner (and the more often) you follow-up with your new customers by phone, the faster you will accelerate the growth of your database as well as dramatically lower the likelihood of refund requests.

Resource: www.StickStrategyTips.com/phone

Glossary: “Stick strategies” are marketing activities that help you maximize profits (make sales “stick”) and minimize losses (such as refund requests).

If you want to motivate your customers to consume sooner and more often, then it makes sense to develop a Consumption Matrixâ„¢ for every product or service you offer from this point forward.

Consumption Theoryâ„¢ is NOT about “upsell marketing” before the sale; rather it′s about “relationship marketing” after the sale.

The Point: The sooner (and more frequently) your customers consume your products or services, the wealthier you will become.

Resource: www.ConsumptionTheory.com

Glossary:  “POC” stands for “Point Of Consumption” and each POC situation begs these 3 questions: WHEN? WHY? HOW?

If you want to utilize a simple, yet powerful strategy to make your affiliate domains or longer URLs easier to remember and utter, then it makes sense to starting utilizing the “domain forwarding” strategy.

This technique maximizes your brandability (and profits) and minimizes URL typos and “error” pages.  Affiliates, teleseminar marketers, professional speakers and offline marketers win more sales with “domain forwarding.”

The Point: Domain forwarding creates better tracking and measurability as well as easy-to-write and easy-to-say URLs.

Resource: www.DomainForwardingExamples.com

Glossary:  “Domain forwarding” works with long URLs by masking the root domain and then redirects the traffic to a specified URL that is not as easy to remember (or say) as the domain that′s being forwarded.

If you want to monetize your teleseminar presentations faster, better and with less human effort, then it makes sense to draft your “timeline” before your event.

Good tele-trainers deliver content and make a Call-To-Action (CTA) on Teleseminars like any “platform” presentation. Great tele-trainers follow a pre-planned Teleseminar timeline that elicits more “physical” action from their audience.

The Point: Your presentation will be clearer and more powerful when you plan what you want to say and when to say it.

Resource: http://www.TeleseminarTimeline.com/

Glossary: “Teleseminar Timeline” is a linear representation or timetable of WHAT to say, and sequentially WHEN to say it, in order to get greater “monetization” out of any Teleseminar, Teleconference, Webinar or TeleWebcast.

If you want to instantly boost the productivity and receptivity of your B2B email messages, then start communicating in “memo” style.

Most online marketers are unproductive with their inter- or outer-office B2B emails because they don′t follow specific email etiquette.

The Point:  You will double and even triple your Team′s productivity once you set specific criteria of how long and what your email messages should say. Specifically, it′s best to limit emails to a single thought and 70 words.

Resource: http://www.MyEmailPrescription.com/

Glossary:  “B2B e-mail etiquette” refers to setting e-mail rules for better business-to-business communications. This will reduce confusion and makes a Team much more productive.  Keep your emails to one idea at 70 words.

If you want to accelerate “good profits” and drive true “organic” growth of your company, then start asking new customers the Ultimate Question.

Most customer surveys are too long and fail to measure the likelihood of a recommendation or “delight” level. But one simple question can determine your company’s future once your customers give you their answers.

The Point: The sooner (and also more frequently) you ask the “Ultimate Question,” the sooner you will inspire as well as influence customer referrals.

Resource: http://www.DriveTrueGrowth.com/

Glossary:  “Ultimate Question” is a key question to ask new buyers which produces your company’s Net Promoterâ„¢ Score (NPS). This divides your customers into three groups:   Promoters, Passives and finally Detractors.

If you want to accelerate your sales faster, easier and more cost-efficiently, then it makes sense to consider the revenue generating power of creating sublists from your master “house list.”

The problem is, most online marketers focus on only two major Sublists: “Prospects” and “Customers.”  This is a mistake.

The Point: Even though email is free, creating Sublists with your online database will capture more revenue, faster, better and easier. This is because you can quickly and easily track the behavior of your buyers and prospects.

Resource: http://www.SublistSecrets.com/

Glossary:  “Sublisting” is separating a portion of your master online list that you derive from behavior-specific activities such as a 2nd Sales, Testimonials, Surveys, Contests, etc. from your “house list.”