The 7 Most Important Tele-Interview Questions

My students, my colleagues and even my mentors often ask me, “What are the most important Teleseminar interview questions to “Ask” or be “Asked.”

My answer is revealed in this brief video…

So please grab your mouse, click the white arrow and I hope I can motivate and inspire you to take this year’s Teleseminar Secrets training.

The 7 questions revealed in the video come from two Davids and one Dan.  The first four questions come from David Kolb.  Questions 5 and 6 come from Dan Sullivan and question 7 comes from the teachings of David Allen.

I’ve never met David Kolb, but I do know Dan Sullivan and David Allen.  This sort of lateral thinking can add an extra zero to your net worth, but you’ve got to take action and put these questions into all of the Tele-Interviews you do.

What To Do Now: Click here to learn from another video training and remember to Comment & Share your candid feedback with friends and colleagues.

The 4 Most Reliable Tele-Interview Questions

Kolb Post1Whenever I conduct a Teleseminar interview with a thought leader in my area of interest, I often lean on the four learning styles that researcher David Kolb discovered in the 1980s.

Your listening audiences typically fit into four distinct learning styles Kolb uncovered and they are: WHY learners, WHAT learners, HOW learners and WHAT IF learners.

Which of the four learning styles do you feel that you fit into?

Regardless of your learning style, I believe anyone can become a great interviewer if they focus on what Kolb’s findings over 20 years ago.

To make it easy for you, here’s the questioning sequence template I utilize in my own interview that is a trusted friend to inoculate me from embarrassment or and criticism from blowing an interview:

  1. WHY is (TOPIC) so important for our audience to learn more about?

  2. WHAT is (TOPIC) by definition?

  3. HOW does (TOPIC) work in a step-by-step process?

  4. WHAT IF our listeners utilized the strategies you are teaching us about (TOPIC), what would their live be like in 30 days, 90 days, 1 year?

Just fill-in your topic of interest where you see “TOPIC” above and you’re good to go!

You can also ask questions about obstacles or strategies or questions that are specifically relevant to your topic and audience. But the four questions you can’t live without are the WHY, WHAT, HOW and WHAT IF questions.

I consider them my four most trusted servants to [Read more…]

I Can’t Stop My Article Marketing Traffic!

article-writing-pencilsArticle Marketing consistently provides the 5 success factors you need to be successful on the internet in any niche: Content Creation, Traffic Generation, List Building, Marketing Messages and Product Creation.  In this article we are going to take a closer look at Traffic Generation.

Creating Unstoppable Traffic – In the introduction that gets read before I speak at a seminar or on a Teleseminar interview, it is stated that “I could not stop the traffic coming into my web sites even if I wanted to, and I certainly do not want to.”

And it’s so true.

Because of Article Marketing I get a hourly and daily flow of traffic into my web sites that is virtually unstoppable. And you can too when you follow these three simple and powerful steps. [Read more…]

A Parody on Client-Vendor Relationships

If you’ve got 2 minutes and 19 seconds to spare, take a quick look at this funny video.  If you’re a vendor to other companies or if you have vendors, it’s worth watching :-)

Of twelve “observable” attributes I teach my students (and look for in vendors), here are four of the most important:

  • Resourcefulness
  • Deadline Sensitivity
  • Boundary-Based
  • Networking Skills.

Wouldn’t you agree that it’s just as important for clients to live by the standards they expect their own vendors to demonstrate?


Don’t laugh.  This sort of thing happens all the time between clients and vendors.

My chief of web development, Eric Lingenfelter, recently emailed me this video.  I sense his team deals with “problem children” clients like those depicted in this video :-(

If you’re an electronic marketer and have vendors who don’t live up to your standards, it makes sense to let them go so they won’t hurt your business or your reputation.

If you’re a vendor and have clients who are inconsistent with the standards they expect you to maintain with them, it’s best to let them go for very the same reasons.

I welcome your personal comments and experiences on this topic.

“Changing the Channel”

MARY ELLENListen to the Replay…


MaryEllen Tribby is the CEO and Publisher of Early To Rise and one of the world’s leading authorities on “multi-channel” marketing. During this 70-minute Virtual Book Tour, she talks about a few of the 12 easy ways (marketing channels) to add “six-figures” (maybe even seven-figures) to the bottom line of your business.

Click here to get the full story on the bookinar series!

This book is a must-read and belongs in EVERY marketing library, and if you invest in two or more books now, you’ll also get $100 discount on our 5-module bookinar tele-series!

Click here to add this book to your library.

How Your “Actionizer” Can Change Behavior

100-off-poker-chip1If you’ve heard me speak on stage or on a Teleseminar, then you’re already familiar with my favorite “monetization” mantra:  “Marketing changes minds. Promotion changes behavior.”

Read those six words again and again because they’re indelibly etched in your mind, you’ll dramatically improve the results of your presentations.

The key element to “monetizing” your marketing an “Actionizer.” A high value, dramatic action device that inspires, motivates and influences your audience to take physical action.

The $100 poker chip (above) was the “Actionizer” I tested at my Teleseminar Secrets Reunion on March 7th, 2009.

It changed behavior to get people to say “Yes” to the DoublingIncomeSecrets 5-Module Bookinar Series in less than 59 seconds.  If you were there see if you can spot yourself.  Click the video to see it now.:

[youtube: 320 240]

Key Point: Before you design any presentation curriculum, it’s important that you write down these 3 verbs:

Think (“mind”) <——  Feel (“heart”) <——  Do (“body”)

Then ask yourself these 3 critical questions: [Read more…]

“What are we ‘Split Testing’ today?”

Split ArrowI ask myself that 6-word question at the beginning of each day … and I’ve asked it repeatedly ever since December, 2004.

And one of the things I’m certain of is that this world-class question – more than any other question I ask daily – has unlocked the door to the secret passageway to accelerated growth, wealth and success.

I encourage YOU to ask yourself (and YOUR Team): “What are we Split Testing today?” at the beginning of each day and then sit back, relax and watch what happens for the rest of your day ;-)

Magically, this powerful “marketing declaration” almost instantly puts you (and your Team members) into a more Socratic and more “market-centered” Mindset.

This is one of those world-class questions that puts you in the marketer’s “driver seat” to capture more profits, faster, better and easier … without the burden of truth needing to rest on YOUR marketing shoulders any longer.

In my own business, this world-class question has assisted me to achieve more accelerated growth month after month, without the typical stress and worry that accompanies marketing guesswork.

That’s why I want you to take a moment – right now – and review the 14 single-variable split tests [Read more…]

Reach Repurposing Heaven with 7 Tips Articles

Open BookIf you want to go to Repurposing Heaven (without the inconvenience of dying, thank you Alex) then one of the quickest strategies is writing 7 Tips Articles.

Pick a specific topic in your niche and make a list of 7 tips.  Add a few lines of explanation to each tip and you have a 7 Tips Article.  Use each one of those tips as a blog post, Twitter post and a Facebook post.

Add a few more lines to each tip, break it into seven episodes and you have a 7 part ecourse.  Turn each tip into it’s own separate article.  Repurpose each tip into a chapter, and you have a 7 chapter ebook.

Finally turn your 7 Tips Article into a teleseminar, and your Action Guide is the outline of the seven tips.  And folks, we are just getting started with the nearly 100 ways you can repurpose a 7 Tips Article.

And to get you started, I’m inviting you to go to to claim your instant free access to my 7 Tips Instant Article Template.

Article Marketing for Book Authors

write_110.jpgIf you are an author or an author-to-be, and want to sell more books with less effort then I have four words for you –

articles about

articles from

When you write articles about the topic of your book and create articles from your book, you can create an endless wave of prospects you would never have reached otherwise.

You will learn much more about this strategy on this year’s Virtual Book Tour Systems with Alex Mandossian. Be on the lookout for the opening of registration and the preview call on June 5th.

Entrepreneurial “Idiot” or “Mystic?” – You Judge…

Robert SheminI recently read Robert Shemin’s new book in one sitting on a flight to Vancouver, BC.

It’s titled, “How come THAT idiot’s rich and I’m Not?” and although he writes that the “idiot” in him made him wealthy (on page 21), if you get and read his book, you my feel he’s more of an entrepreneurial “mystic” of sorts.

You be the judge by listening to our live Virtual Book Tour.  All I know is that Robert’s first sentence of the fifth paragraph on page 29 is worth 100 times what you’ll pay for his book.

I’ve been thinking about that 4-word sentence because it’s the most obvious, yet thought-provoking sentence I’ve read in a long time.

Here’s the sentence: “Real wealth is time.”

When you think about it, what the mega-wealthy buy most [Read more…]