Why Multitasking Destroys Your Productivity
Most entrepreneurs I know are proud of their “multitasking” ability.
According to Wikipedia, “Human multitasking is the performance by an individual of appearing to handle more than one task at the same time.” The keyword that multitasking a myth is: “appearing.”
The term originated with computer multitasking – a CPU solves problems by scheduling tasks and switching from task to task until each task gets its turn.
The activity of switching back-and-forth may be a computer-friendly activity, but it’s anything but human-friendly when it comes to an entrepreneur’s personal productivity in the office or home!
Dave Crenshaw wrote my favorite book on the topic and I recommend it to any entrepreneur who still thinks and feels that multitasking is cool.
On page 29 in The Myth of Multitasking, Dave writes: (more…)
Virtual + Physical = Massive Marketing Reach
Unfortunately, I had a schedule conflict with my good friends at Early To Rise because I was asked to Emcee their Profits in Paradise workshop at the Peabody Hotel in Orlando, which is also sold out.
Suddenly, it hit me – why can’t I teach at both events?
Even thought I’m committed to ETR, I could still teach at the UBMS in Las Vegas through a Webcast from my hotel room and invite TeleWebcast listeners like you to get access to the same 60-minute, Internet Optimization training.
And that’s exactly what I’m doing after getting permission from the team at UBMS … and I do hope you participate and invite your friends and colleagues.
Want To Participate? Visit www.OptimizationMastery.com to get private TeleWebcast access on Friday night at 5pm Pacific / 8pm Eastern for $20 and you may even invite one friend or business colleague to the training at no extra fee.
KEY POINT: Remember to use your VIP Discount Code – AM3964 – to save $79 off the $99 tuition everybody will pay who don’t read this blog post.
But that’s not all … (more…)
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