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Why An Article-A-Day Keeps The Recession Away

October 28, 2008 By Jeff Herring 25 Comments

bailout-dollarArticle marketing has recession-proofed my online businesses. I know that is a big claim, and lots of people are talking about how to recession-proof your business right now.

Read on to discover how to really do it with Article Marketing and the article-a-day strategy.  Here are 7 ways an article-a-day can recession-proof your business:

1. Extend your reach – I like to call my articles my “international evergreen article agents.”

My articles allow me to reach all over the world into many markets that I could not have reached in any other way. And they are evergreen, which means they are out there forever, delivering good information with links back to my websites and blogs.

For example, just one of my articles published online in August of 2005 still receives an average of [Read more...]

Filed Under: General, Info Marketing, Recent Comments, Teleseminars, Traffic Tagged With: , , , , , , , , , , , , , , , , , , , , ,

Write Your Blog Posts by Repurposing

August 29, 2008 By Cathy Perkins 35 Comments

Watch, Book, and GlassesIf you think you don’t have enough ideas to post to your blog regularly, please read on …

If you have done teleseminars, written articles, done podcasts, written a book or an e-book, or are thinking of writing a book, then you have so many blog posts you won’t know where to start!

A 60 minute teleseminar has the potential for dozens of blog posts.  Your book or book idea is too many blog posts to count. And one 7 tips article is perfect for 7 (or more) blog posts.

Look at EVERYTHING you’ve already done and repurpose your own material into your blog posts.

The opposite of that works too.  If you have a lot of blog posts already, repurpose them into other products.  Your only limitation is your imagination.

Need more information about blogging or WordPress?

I’d like to invite you to my free weekly teleseminars, The Wizard Weekly.  Go to TheWordPressWizard.com/burning to ask me your most burning question about WordPress and to get details about the weekly teleseminars.

Filed Under: Audio Programs, Books, Info Marketing, Recent Comments, Traffic Tagged With: , , , , , , , , , , , , , , , , , , ,

Reach Repurposing Heaven with 7 Tips Articles

August 18, 2008 By Jeff Herring 9 Comments

Open BookIf you want to go to Repurposing Heaven (without the inconvenience of dying, thank you Alex) then one of the quickest strategies is writing 7 Tips Articles.

Pick a specific topic in your niche and make a list of 7 tips.  Add a few lines of explanation to each tip and you have a 7 Tips Article.  Use each one of those tips as a blog post, Twitter post and a Facebook post.

Add a few more lines to each tip, break it into seven episodes and you have a 7 part ecourse.  Turn each tip into it’s own separate article.  Repurpose each tip into a chapter, and you have a 7 chapter ebook.

Finally turn your 7 Tips Article into a teleseminar, and your Action Guide is the outline of the seven tips.  And folks, we are just getting started with the nearly 100 ways you can repurpose a 7 Tips Article.

And to get you started, I’m inviting you to go to www.7TipsArticleTemplate.com to claim your instant free access to my 7 Tips Instant Article Template.

Filed Under: Books, General, Info Marketing, Packaging, Recent Comments, Teleseminars, Traffic Tagged With: , , , , , , , , , , , , , , , , , , , , ,

You Are “The Message”

July 9, 2008 By Alex Mandossian 12 Comments

questionsign_110.jpg“The medium is the message” is a phrase coined by Marshall McLuhan meaning that the form of a medium imbeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived.

The phrase was first introduced in his most widely known book, Understanding Media: The Extensions of Man, published in 1964, which was also the year I was born :-)

McLuhan proposed that media itself, not the content carried, should be the focus of the communication.

Well, I don’t agree.  I think the Messenger is the Message.  You, as the content provider, are the Message. Check out what I mean here on this 5-minute video: www.HubAndSpokeVideo.com

You don’t have to agree with me, but I do want you to [Read more...]

Filed Under: Audio Programs, General, Info Marketing Tagged With: , , , , , , , , , , , , , , , , , ,

“Improver” or “Inventor” in Your Business?

July 3, 2008 By Alex Mandossian 68 Comments

“Never invent, always improve.”Target

This four-word sentence is indelibly etched in my mind right now. I also have that quote framed and hanging on the wall of my home office.

The marketing philosophy of choosing improvement over invention has generated millions of dollars for my info publishing business and my students’ businesses.

Although the idea of becoming an “Improver” is not as sexy as being known as an “Inventor,” it is improvement, not invention, that has generated billions for some of the most renowned Thought Leaders in history. Ironically, many of these folks have been inaccurately dubbed as “Inventors.”

Here’s one example: Nikola Tesla invented the modern alternating current electric power (AC) systems. Thomas Edison improved it. Telsa died broke. Edison died a millionaire.

Here’s another: Charles Haanel is the true [Read more...]

Filed Under: AlexTV, Audio Programs, Books, General, Info Marketing, Teleseminars, Traffic Tagged With: , , , , , , , , , , , , , , , , , , , , , ,
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