Whenever I conduct a Teleseminar interview with a thought leader in my area of interest, I often lean on the four learning styles that researcher David Kolb discovered in the 1980s.
Your listening audiences typically fit into four distinct learning styles Kolb uncovered and they are: WHY learners, WHAT learners, HOW learners and WHAT IF learners.
Which of the four learning styles do you feel that you fit into?
Regardless of your learning style, I believe anyone can become a great interviewer if they focus on what Kolb’s findings over 20 years ago.
To make it easy for you, here’s the questioning sequence template I utilize in my own interview that is a trusted friend to inoculate me from embarrassment or and criticism from blowing an interview:
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WHY is (TOPIC) so important for our audience to learn more about?
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WHAT is (TOPIC) by definition?
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HOW does (TOPIC) work in a step-by-step process?
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WHAT IF our listeners utilized the strategies you are teaching us about (TOPIC), what would their live be like in 30 days, 90 days, 1 year?
Just fill-in your topic of interest where you see “TOPIC” above and you’re good to go!
You can also ask questions about obstacles or strategies or questions that are specifically relevant to your topic and audience. But the four questions you can’t live without are the WHY, WHAT, HOW and WHAT IF questions.
I consider them my four most trusted servants to [Read more...]
Pop Quiz: Of the many advertising formulas around, which one has been time-proven for over 100 years and involves only 4 simple steps?
Let’s take a look at the powerful combination of article marketing and teleseminars, and the time your average prospect spends on each.
The AM TeleSeminar Club – 5 Success Factors
The typical process takes three years. Some do it in less time – the shortest so far is 3 weeks. By taking action on what I learned in Teleseminar Secrets I was able to do it in 3 quarters and now Alex Mandossian and I are Strategic Alliance Partners.
On Wednesday night March 25th at 6pm PT/9pm ET Alex and I will be holding our second Affiliate Rebate Teleseminar.
Click here to get the Phone number and Passcode and you may tell up to two friends. You can also www.TweetwithAlex.com and enter #AMTClub … even if you’re not registered with Twitter.
What’s an Affiliate Rebate Teleseminar? [Read more...]