I ask myself that 6-word question at the beginning of each day … and I’ve asked it repeatedly ever since December, 2004.
And one of the things I’m certain of is that this world-class question – more than any other question I ask daily – has unlocked the door to the secret passageway to accelerated growth, wealth and success.
I encourage YOU to ask yourself (and YOUR Team): “What are we Split Testing today?” at the beginning of each day and then sit back, relax and watch what happens for the rest of your day ;-)
Magically, this powerful “marketing declaration” almost instantly puts you (and your Team members) into a more Socratic and more “market-centered” Mindset.
This is one of those world-class questions that puts you in the marketer’s “driver seat” to capture more profits, faster, better and easier … without the burden of truth needing to rest on YOUR marketing shoulders any longer.
In my own business, this world-class question has assisted me to achieve more accelerated growth month after month, without the typical stress and worry that accompanies marketing guesswork.
That’s why I want you to take a moment – right now – and review the 14 single-variable split tests [Read more…]
The “Decoy” Pricing Model
In plainer language, here’s the way decoys are utilized daily during consumer experiences.
I have no idea what your consumer response would be in similar circumstances, but I do know from my own experience [Read more…]