The Internet's First Blog For Information Marketers
Okay, so maybe this isn’t an Aesop Fable, but I do hope you enjoy the message because it applies to Entrepreneurial CEOs under any economic conditions – upswings or downswings.
Visit www.TheDonkeyStory.com and feel free to pass it on to your friends, colleagues or even loved-ones.
The Morale: “Shake it off and take a step up…” :-)
When you want to tap into the power of “connecting” with your friends or business colleagues, remember it’s not who you know … it’s WHO KNOWS YOU that counts most.
Consider the implications of ”Metcalfe’s Law“. I won’t go into the formula (you can read about it at Wikipedia), but I will tell you it all started with telephone networks. Then it went into fax networks. Then to operating systems. And then the Internet.
Today, all the hype is about ”social networking” sites, right?
Side Note: In 1843, a Scottish mechanic named [Read more...]
If you’re an information marketer who seeks winning JV deals … then I want you to consider any JV partner’s point of view before your own.
“Joint Venture” partners in the Internet marketing or info publishing niches typically don’t consider the ordinary expenses required to fuel a business.
That’s why so many JV deals in these two niches are structured poorly. But when you responsibly structure a solid JV deal, your partnerships will last longer and you’ll make a lot more money!
Resource: www.AlexMandossianToday.com/JVsplit <– PDF Summary
Glossary: “JV” stands for “Joint Venture,” which is an entity formed between two or more parties to undertake business together. The parties “fund” the project and share the revenues/expenses.
(See Wikipedia definition for “Joint Venture” vs. “Strategic Alliance”)
If you’re an author, information marketer, independent professional or Entrepreneurial CEO (and you’re reading this blog post before April 2nd), you can get live access to $99 webcast training and still SAVE $79 on the $99 tuition.
Click here if you’re in a hurry to read and listen to the full story.
Here’s my promise: At the end of this 2-hour live tele-training (April 2nd at 6pm PDT/9pm EDT), you’ll discover how Podcasting can not only “recession-proof” your business, but also be your fastest, easiest, most economical marketing method that boosts sales and profits WITHOUT spending a penny more on advertising costs.
My colleague Paul Colligan has also created a superb 10-page Action Guide you can download instantly (PDF printout) as soon as your $20 registration is confirmed.
Click here to get the full story and remember to utilize the VIP Discount Code (below) because it will SAVE you $79 on the $99 normal tuition.
Your VIP Discount Code is: PC916
Key Point: You may invite one friend or colleague back to this blog so they too can take advantage of the VIP Discount. Just make certain you dial-in 7 minutes early to introduce yourself during the live call.
I hope our paths cross again on the live tele-training.
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The Leveraging Power of VBTs
Many best-selling authors still travel from bookstore to bookstore during the promotional launch of their new books.
Yet they these same info marketers can capture more publicity and broaden promotional reach through the repurposing power VBTs.
Check out the resource below to get private access to a national best-selling author who decided that a Virtual Book Tour was a faster, easier and better way to promote her book.
Resource: www.HappyForNoReasonNow.com
Glossary: A “Virtual Book Tour” is a live or pre-recorded teleseminar during which authors explain their books once, instead of traveling to dozens book stores.