The Internet's First Blog For Information Marketers
 Carolyn Ellis |
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During this 1-hour Virtual Book Tour, Carolyn reveals the story behind her book, The 7 Pitfalls of Single Parenting. The book’s promise is “What to Avoid to Help Your Children Thrive after Divorce”.
Click here to add this book to your library.
November 20th, 2002 was an important day for me.
On that evening, I drove into the Book Passage (bookstore) parking lot in Corte Madera, CA and I met Al and Tipper Gore during their live “physical” book signing. I was shocked when I discovered that they only sold a few hundred books. I knew there had to be a better way.
The better way to sell books or info products is a Virtual Book Tour … which has been the topic of this video blog and my 4-module series.
Since 2002, I’ve conducted nearly a hundred Virtual Book Tours (“VBTs”). And today, I charge almost $5K to interview authors (for 60 minutes) and mail my online list on their behalf.
If you’re reading this before June 5th at 6pm Pacific (9pm Eastern), that evening I’m hosting a live Preview Call for my VBT teleseries and I want you to attend.
If you register before the dealine, you’ll save $79 on your tuition as a result of reading this blog post with this Discount Code: gabe1025.
Click here to get the full story if you missed the deadline.
If you are an author or an author-to-be, and want to sell more books with less effort then I have four words for you –
articles about…
articles from…
When you write articles about the topic of your book and create articles from your book, you can create an endless wave of prospects you would never have reached otherwise.
You will learn much more about this strategy on this year’s Virtual Book Tour Systems with Alex Mandossian. Be on the lookout for the opening of registration and the preview call on June 5th.
When you want to tap into the power of “connecting” with your friends or business colleagues, remember it’s not who you know … it’s WHO KNOWS YOU that counts most.
Consider the implications of “Metcalfe’s Law“. I won’t go into the formula (you can read about it at Wikipedia), but I will tell you it all started with telephone networks. Then it went into fax networks. Then to operating systems. And then the Internet.
Today, all the hype is about “social networking” sites, right?
Side Note: In 1843, a Scottish mechanic named [Read more…]
If you’re an author or infopreneur who wants to sell more books (or info products) without having to travel to bookstores or speak at seminars, then the “Virtual Book Tour” is your passport to wealth.
Many best-selling authors still travel from bookstore to bookstore during the promotional launch of their new books.
Yet they these same info marketers can capture more publicity and broaden promotional reach through the repurposing power VBTs.
Check out the resource below to get private access to a national best-selling author who decided that a Virtual Book Tour was a faster, easier and better way to promote her book.
Resource: www.HappyForNoReasonNow.com
Glossary: A “Virtual Book Tour” is a live or pre-recorded teleseminar during which authors explain their books once, instead of traveling to dozens book stores.
In 2006, my good friend Stephen M.R. Covey wrote his international best-seller, Speed of Trust – The One Thing That Changes Everything.
“Trust is common to every individual, relationship, team, family, organization, nation, economy and civilization is the least understood, most neglected and underestimated possibility of our time.”
Stephen also makes this critical observation: “Trust impacts us 24/7, 365 days a year. It affects the quality of every relationship, every communication, every work project, every business venture, every effort in which we are engaged.”
From my own marketing experience … all 349 pages of that remarkable book can be summed up with this Marketing Formula: [Read more…]
If you’re an information marketer who seeks winning JV deals … then I want you to consider any JV partner’s point of view before your own.
“Joint Venture” partners in the Internet marketing or info publishing niches typically don’t consider the ordinary expenses required to fuel a business.
That’s why so many JV deals in these two niches are structured poorly. But when you responsibly structure a solid JV deal, your partnerships will last longer and you’ll make a lot more money!
Resource: www.AlexMandossianToday.com/JVsplit <– PDF Summary
Glossary: “JV” stands for “Joint Venture,” which is an entity formed between two or more parties to undertake business together. The parties “fund” the project and share the revenues/expenses.
(See Wikipedia definition for “Joint Venture” vs. “Strategic Alliance”)
If you’re an author, information marketer, independent professional or Entrepreneurial CEO (and you’re reading this blog post before April 2nd), you can get live access to $99 webcast training and still SAVE $79 on the $99 tuition.
Click here if you’re in a hurry to read and listen to the full story.
Here’s my promise: At the end of this 2-hour live tele-training (April 2nd at 6pm PDT/9pm EDT), you’ll discover how Podcasting can not only “recession-proof” your business, but also be your fastest, easiest, most economical marketing method that boosts sales and profits WITHOUT spending a penny more on advertising costs.
My colleague Paul Colligan has also created a superb 10-page Action Guide you can download instantly (PDF printout) as soon as your $20 registration is confirmed.
Click here to get the full story and remember to utilize the VIP Discount Code (below) because it will SAVE you $79 on the $99 normal tuition.
Your VIP Discount Code is: PC916
Key Point: You may invite one friend or colleague back to this blog so they too can take advantage of the VIP Discount. Just make certain you dial-in 7 minutes early to introduce yourself during the live call.
I hope our paths cross again on the live tele-training.
The Power and Influence of “Marketing Lexicons”
By so doing, you’ll automatically create your own vocabulary or language that instantly and automatically separates you from your competitors or rivals. Yet most info marketers fail to see the power of developing their own marketing lexicon.
But once you create a new vocabulary to amplify your marketing message (Tim Ferriss does with his 4-Hour Work Week blog and book), you almost instantly become an expert by “defining” your ideas.
Resource: www.AlexMandossianToday.com/glossary
Glossary: A “lexicon” is the mental vocabulary in another person’s mind for a specific language, social class, field, industry or glossary that communicates, organizes and pre-defines new ideas or concepts.