The Internet's First Blog For Information Marketers
 Dr. Jonny Bowden |
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During this 1-hour Virtual Book Tour, Dr. Bowden reveals cutting edge information about diet, nutrition and health; to inspire, motivate, teach and entertain; to help you cut through all the misconceptions about health and diet
The book’s promise is: “The Surprising Unbiased Truth about What Treatments Work and Why.”
Click here to add this book to your library.
On March 1st at the LAX Westin I’ll be revealing my Virtual Book Tour SecretsTM on stage at Mark Victor Hansen’s Mega Book Marketing University.
Click here if you can meet me in Los Angeles because I’ve made special arrangements with Mark to mail you a $300 rebate check after the event is over … if and only if you attend with my special page:
The first 12 people who take advantage of this opportunity with will also get private access to participate in a “behind-closed-doors” Master Mind session on Friday night (February 29th).
Also at this Mega Book Marketing University (Feb. 29th, March 1st and 2nd) are many of the world’s top publishers, agents, authors and speakers such as: [Read more…]
Recommended: I’ve read over 2,300 books in my life thus far and one of the top 5 that I recommend most is Stephen M.R. Covey’s Speed of Trust.
Click here to get 3 soft-cover copies from Amazon … one for yourself, one for a friend or colleague and one for someone whom you don’t trust. That’s how important this book is.
“As you go to work, your top responsibility should be to build trust,” says Robert Eckert, CEO or Mattel. I couldn’t agree with him more because in today’s over-promoted, over-communicated and over-advertised market place, “trust” seems to be [Read more…]
 Donald Trump and Bill Zanker |
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During this 1-hour Virtual Book Tour, Donald Trump reveals what you need to ‘have what it takes’ to Think Big and Kick Ass in Business and Life.
If you want to consistently capture more “heart-centered” testimonials from your customers, clients or students, then ask them to give you their endorsements with the “Before/After/After” format.
Good testimonials are in the “Before/After” format and lack pulling-power or high-impact.
Great testimonials utilize the “Before/After/After” format and have “heart-centered” power and greater impact.
Resource: www.TestimonialTemplate.com
Glossary: The “Before/After/After” testimonial is your customer’s experience of what their life was life BEFORE utilizing your product, immediately AFTER utilizing it, and what their life is like TODAY.
 Marci Shimoff |
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During this 1-hour Virtual Book Tour, Marci reveals how to be Happy for No Reason. The book’s promise is: 7 Steps to Being Happy from the Inside Out.
Click here to add this book to your library.
“Ready, Fire, Aim: Zero to $100 Million in No Time Flat” is the new book from my friend and colleague Michael Masterson who runs Early To Rise.
Michael reveals a startling new way of looking at business growth, based on his own experiences as a consultant for two $100 million-plus businesses.
During his research, Masterson discovered that every business goes through four stages (infancy, childhood, adolescence, and adulthood).
And each stage has its own unique problems, challenges, and opportunities. So, if you′re [Read more…]
If you want to inspire your prospects and customers to reach their goals and dreams faster, start developing a “MacGuffin” for your business.
Most entrepreneurs ignore the theatrical plot devices that film makers utilize to suspend their audience’s attention.
Entrepreneurs can create more suspense and intrigue (and less boredom) with their customers utilizing “The MacGuffin.”
Resource: www.MacGuffinExplained.com
Glossary: “The MacGuffin” is the key driving force and the central object every character is concerned with in an action-thriller plot.
If you want to find more “Givers” and boost your fundraising efforts you might consider the “inclusivity” and the donation generating power from micro-fundraising.
Many organizations needlessly spend thousands of dollars in marketing and promotion to raise funds for their cause.
“Micro-fundraising” teleseminars afford an organization a low-cost way to attract smaller donations and raise funds faster and more cost-efficiently. To get a better idea of how “micro-fundraising” can work for your favorite cause or charity, listen to this 60-minute teleseminar: www.SmartStartGiving.com
Resource: www.PredictionsTelefundraiser2007.com
Glossary: “Micro-fundraising” is the practice of raising funds for any cause through small donations of $20, $25, $50 or $100 at a time.
Why Work “Environments” Influence Productivity
Most entrepreneurial CEOs give little thought to how much a “workspace” can determine their personal productivity. But once you decide to construct a work environment that mentally “anchors” you in a positive way, you will start getting more done, faster, better and with less human effort.
Resource: www.AlexWorkSpace.com
Glossary: The “mental anchoring” of your workspace can have a powerful impact on your personal productivity by conditioning you to more supportive emotional states with visual triggers (like Pavlov did with auditory triggers linking food with the sound of a bell).