Blog Survey: Shall I Post 3X Per Week In 2009?
By Alex Mandossian on December 30, 2008

looking-down.jpgI made a public declaration about six months ago to consistently post 2X (two times a week) for the rest of 2008.  It was more work than I originally realized, but I’ve been pleasantly surprised by the number of “referrals” and “comments” I’ve received ever on this blog ever since. Many thanks!

As I indicated on my Dec. 26th post, I’m only focusing on 4 marketing tasks to grow my business. I plan on “outsourcing” my weaknesses to vendors who play at things I work at.  One of my strengths is Blogging.

Here’s The Survey Question: If I blog 3X per week vs. 2X per week, will you read and comment on my posts?  If your answer is YES, then say so and give me your brief reason WHY. 

As Jim Rohn says, “The bigger the WHY, the easier the HOW.”  So if your answer is NO, I want your candor to tell me WHY.  Deal?

If I get a “Net Score” of 101 YESes (Total YESes minus Total NOs = Net Score), then every Monday, Wednesday and Friday in 2009 at 8:44am Eastern, you’ll see a new blog post.  If I don’t get that “Net Score” I’ll continue at 2X/week.

Make your YES/NO vote in the “Reply Box” (click “Comments”).

Why Marketing Growth Is No “Happy Accident”
By Alex Mandossian on December 10, 2008

happy-face.jpgModern research into a 40-year study (started back to 1971) concludes that “happiness is contageous”  (the full story is in Yahoo News).

The same U.K. research team that recently reported how obesity and smoking spreads in networks, now also concludes that the more happy people you know, the more likely you yourself will be happy.

Duh … right? 

But please continue reading because I think you’ll discover that finding and focusing on the happy people on your marketing team will create more growth for your business in 2009.

Marci Shimoff reported a similar conclusion during our 65-minute Virtual Book Tour for her runaway best-selling book,  Happy For No Reason 

(If you want free instant access to that VBT, just type-in (more…)

How “Pre-Training” Videos Can Accelerate Profits
By Alex Mandossian on December 8, 2008

I’ve done it twice with Jack Canfield for his world famous 7-day Breakthrough To Success Training.  I’ve done it with Mark Victor Hansen for his Mega Events.

I’ve done it with Joe Polish for his Rich Cleaner Bootcamp.  I’ve done it with James Malinchak for his College Speaker Success bootcamp.

I’ve even done it for Raymond Aaron’s Truth About “The Secret” event and the Women’s Power Summit I founded with Jeanette Cates.

“It” is the accelerated profits and sales from events as a direct result of the “pre-training” tips method.  Click the blue arrow below and take a peek of a few of these 21 Tips for Virtual Events

You can utilize these tips for “virtual” events like Teleseminars or Webinars or for physical events you attend in person.

You deserve to get more traction and and lifetime value with your prospect and customers and this “21 Tips” concept can get you there faster, better and with less effort.  Leave you comment below.

Prospect Pulling Power Utilizing Teleseminars
By Jeff Herring on November 29, 2008

write_110.jpgLet’s take a look at the powerful combination of article marketing and teleseminars, and the time your average prospect spends on each.

Web Page = 30 seconds.

When somebody comes to your website, that’s about all you have to get them involved in some way, and I’m being very, very generous when I say 30 seconds. Some studies say only 7 seconds.

Think about all the work that goes into a website, and you’re doing all that work for 30 seconds.

That’s a lot of work for 30 seconds.

Article = 5 minutes

One of the reasons why article marketing is so powerful is (more…)

Stick Strategy: The “Quick Start” Video Tutorial
By Alex Mandossian on November 19, 2008

If you’re an Info Marketer, then a superb ”stick strategy” (maximizing profits while minimizing losses) is the “Quick  Start” video tutorial.

By having Quick Start tutorials (like the one you see below), you’ll automatically eliminate the single biggest complaint new students, clients and customers have which is: “How do I get started!?”

This is the actual Quick Start Video available to all of my TSS Alumni and new 2009 Teleseminar Secrets students.

TSS 2009 Quickstart Guide

Did you watch the video yet?

Even if you decide NOT to register for this year’s Teleseminar Secrets course, I want you to start utilizing “Quick Start” video tutorials.

You candid comment is appreciated in advance.

The 3 “Marketing Paradoxes” Explained (Part 3)
By Alex Mandossian on November 13, 2008

30460087.jpgIn Part 1 of this Marketing Paradoxes three part series, you learned about the Paradox of Distribution which I defined as follows:

“You can’t get adequate distribution of a product until you’ve proven it can sell; but you can’t prove a product can sell until you’ve gotten adequate distribution in the market.”  

In Part 2, you learned about the Paradox of Choice which I defined as: 

“The more choices you have, the more paralyzed you become as a result of your inability to make clear buying decisions.  The more indecisive you become, the less freedom you have in making buying decisions.”

In Part 3 (what you’re reading now), you’re about to discover (more…)

The 3 “Marketing Paradoxes” Explained (Part 2)
By Alex Mandossian on November 12, 2008

Kid in Library 1In Part 1 of this Marketing Paradoxes three part series, you learned about the Paradox of Distribution which I defined as follows:

“You can’t get adequate distribution of a product until you’ve proven it can sell; but, you can’t prove a product can sell until you’ve gotten adequate distribution in the market.”  

The second Marketing Paradox I want to delineate here is what’s known as the Paradox of Choice

In fact, it’s the actual title of a ground-breaking book that belongs in every marketing library called, The Paradox of Choice - Why More Is Less by best-selling author and social psychologist, Barry Schwartz.

Paradox #2: The Paradox of Choice

I define this paradox from a marketer’s perspective as: (more…)

5 Ways to Repurpose Articles on Facebook/Twitter
By Jeff Herring on November 7, 2008

earthvice_110If the only thing you are doing with your Article Marketing is publishing your articles on the Article Directories, then you are missing out on a great opportunity to repurpose and extend the reach of your articles.

Facebook and Twitter are two of the most popular and powerful social networking sites on the internet.  I recommend you take advantage of the opportunity they present to repurpose and extend the reach of your articles.

Here are three steps you can take on Facebook and two steps you can take on Twitter.

Three Ways on Facebook

Once you have set up your Facebook account, here are three powerful steps to take with your articles:

1) Notes section - In the notes section, you want to list your articles. I recommend (more…)

Why “Bad Info” Cripples Your Marketing Power
By Alex Mandossian on November 5, 2008

desk_110.jpgCopywriting legend, Gary Halbert used to say: “Nothing in business (or life) is more expensive than bad information.” 

That’s not only true when you’re doing research for your copywriting communications, but it’s also true in your list building and database marketing activities. 

“The only thing worse than no information is bad information,” reports Denny Hatch, founder of Who’s Mailing What? 

As it relates to database marketing, “at least with no information you know exactly where you stand. Bad information will always destroy a program,” Denny adds.

Bad advice typically leads to (more…)