Celebrity and negative publicity often go together like hand in glove.
I’m sure you’ve followed the David Letterman extortion plot saga.He had affairs with female staff members and when faced with extortion he went public and admitted his failings with transparency and humor.
Letterman has received good grades in his response to the negative publicity. And his ratings are up 38% since the disclosure.And while Letterman’s ethics and response have been debated at length, in this article I focus on a lesser known celebrity’s response to negative publicity.
I chose this example because the issue is one more common and sympathetic: weight gain from a previously “hot” body.
Here’s the headline from The Huffington Post: “Nicole Eggert Fat? Baywatch Babe Takes on Weight Critics In Funny or Die Video”
The Situation
Nicole Eggert played lifeguard Summer Quinn in over45 episodes on Baywatch, the TV show from 1992-1994.
As such, she spent many an episode in [Read more…]
Article Marketing consistently provides the 5 success factors you need to be successful on the internet in any niche: Content Creation, Traffic Generation, List Building, Marketing Messages and Product Creation. In this article we are going to take a closer look at Traffic Generation.
My favorite and most effective article directory is 
If you are an author or an author-to-be, and want to sell more books with less effort then I have four words for you –
Watch This If Confused About “Social Networks”
In less than two minutes, he clearly describes how networks evolve and why they’re so important to us in our personal and professional lives.
I really admire teachers who can reduce complicated concepts to their simple essence. This video is easy to understand and I encourage you to pass it along to others who may be still be confused by the “social networking” revolution.
If you look up the term, Social Network, in Wikipedia, here are the most help 250 words you’ll find in their very detailed definition:
Social networks are social structures made of nodes (which are generally individuals or organizations) that are tied by one or more specific types of interdependency, such as values, visions, ideas, financial exchange, relationships, kinship, dislikes or trade.
In its simplest form, a social network is a map of all of the relevant ties between the nodes being studied. The network can also be used to determine the social capital of individual actors. These concepts are often displayed in a social network diagram, where nodes are the points and ties are the lines.
Just for fun, see if you can correctly answer these [Read more…]