If you teach at seminars, workshops and Inner Circle gatherings, then you want to take advantage of the power of the Action Guide principle.
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I’m writing here from my own experience when I say, “Action Guides accelerate the learning of your students, clients, patients or customers!”
Do what it takes to invest your time and money to create and get Action Guides into the hands of your audiences and the watch your sales and profits will grow!
I give my students Action Guides even when there are thousands in the room such as Harv Eker’s Peak Potentials events. Click here to learn more about Peak Potentials and why their events have so much impact for lifelong learners.
If you attend seminars, then you already know how any speaker who takes the time, energy and makes the investment to put an Action Guide into your handswill boost and cement your retention on the content being taught.
At this point, you may be saying to yourself: [Read more…]
The “Magic Formula” Revisited
Whether you want to improve your marketing communications with the spoken or written word, I believe one formula – The Magic Formula – is your fastest, easiest and most reliable tool to influence more prospects and customers.
The Magic Formula was first developed by Dale Carnegie and in three simple steps it’s everything you need to know to become an incredibly poised, polished and masterful communicator – online or offline!
Here’s the formula in its simplest form:
It doesn’t matter if you’ve read How To Win Friends And Influence People or if you want to become a professional speaker. Carnegie’s Magic Formula is time-tested to hold any audience’s attention from the first time you utilize it.
The formula is practical communication tool that ensures immediate action taken by your listeners/readers. Make it your secret to begin to dramatically improve the pulling-power of your websites, teleseminars and online videos.
You’ll be surprised and even thrilled by how frequently you find yourself reaching for this powerful technique to help you achieve your goals faster and boost the impact of your personal influence.